Fair trade Pakistan
I fulfilled a life time ambition to visit Pakistan December 2011 and February 2015 and met the only two fair trade certified organisations in Karachi and Rawalpindi.
I also conducted interviews with a government official and non profit organisations who are working towards implementing the ten principles of fair trade. Each organisation has a dual role and purpose;
1. to support rural artisans establish and develop strong sustainable projects and
2. revive traditional skills and techniques.
I completed producing and editing a series of short films and a documentary to create awareness for fair trade in Pakistan.
I feel very honoured and humbled to be representing the most inspirational ladies and artisans around the world.
I would like to thank Dr. Badar Siddiqui for his time and assistance in the making of this film.
INTRODUCTION
AL FALAH TRUST AND EMBROIDERY PROJECT
The Al Falah Trust and Embroidery Project was founded by Mrs. Shahina Siddiqui in 1995.
The organisation supports disadvantaged and marginalised women from, Taluka, Mirpur, Sakhro, Thatha (Tatta) in the province of Sindh.
Traditional embroidery and home accessories are produced using traditional patterns and colours that promote their rich heritage which would otherwise be lost or forgotten.
Unfortunately, I was unable to upload Dr Irum Rizwan's interview conducted 2015 as the company who recorded the interview promised to forward the raw footage but sadly never did.
I did however, manage to ask Dr Irum to write in my fairtrade guest book.
photo to be added
Dr Irum's guest book comments
For those interested to visit and purchase bespoke handmade fairly traded products. I have attached the address below.
AlFalah Village Embroidery Address:
Mars II 40C, 11 Jami Commercial Street
Off. Khayeban-e-Itthehad, Phase VII, DHA, Karachi
Tel: 35804707
Mob: 0300 2460712
Email: irumrizwan@yahoo.com
THE LITTLE FAIR TRADE SHOP (2011) - DOCUMENTARY
You can also watch Dr Siddiqui's interview at 16 minutes 40 seconds
Thank you for watching.
Sabeena
Further Reading and Links
Al Falah Trust and Embroidery Project
This month my right shoulder is still very painful and I have struggled to record this vlog and type this blog.
This month I supported fairtrade fortnight 2024 and celebrated Fairtrade's 30th Anniversary.
Here is my Easy Fairtrade Cocoa and Fairtrade Bananas Recipe which I baked for Fairtrade Fortnight 2024.
I have tried my best to translate this recipe in Urdu.
یہ ہے میری ایزی فیئرٹریڈ کوکو اور فیئر ٹریڈ کیلے کی ترکیب جسے میں نے فیئر ٹریڈ فورٹ نائٹ 2024 کے لیے پکایا تھا۔
میں نے اس ترکیب کا اردو میں ترجمہ کرنے کی پوری کوشش کی ہے۔
This month I supported fairtrade fortnight 2024 and celebrated Fairtrade's 30th Anniversary.
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I'm Sabeena Ahmed owner and creator of The Little Fair Trade Shop. I've been an individual associate member of the World Fair Trade Organization since 2011 and together with my artisans I bring you a bespoke collection of ethically sourced fashion & gifts.
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Company Number 08189489
